Client Cases
Over the years, we’ve helped many start-ups and industrial companies in evaluating opportunities. This resulted in clear strategic recommendations in which markets the technology of our client creates the most added value. You can read two client cases below.
Evaluating a new market for Steel Fibers
For Bekaert, a global manufacturer of steel wires and fibers, we have evaluated a specific application domain for their very fine stainless steel fibers.
We combined primary and secondary research to understand the dynamics in the market and evaluate the potential of their fibers in this application domain.
Defining go-to-market strategy for a novel condition monitoring technology
The AVRG research team at University of Brussels (VUB) has developed a novel structural health monitoring system, enabled by additive manufacturing.
Through our validation methodology combined with a coaching trajectory, we have set up the team with a clear go-to-market strategy.